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Walt Primer Appointed to Lead Structural Steel Initiative In Florida

December 15, 2006 From American Institute of Steel Construction, Inc.

The American Institute of Steel Construction (AISC) has named Walt Primer its new Florida Area Marketing Director. Primer will focus on relationship development and the promotion of structural steel to architects, engineers, general contractors and project owners and developers throughout Florida.

Primer will work with AISC member fabricators, erectors and service centers in reaching out to existing clients and to potential new users of structural steel. He will also work closely with Gene Martin, AISC’s Senior Regional Engineer for the Southeast and Chris Moor, AISC’s Industry Mobilization Director. Primer will work out of Sarasota while serving the entire state. A graduate of Indiana State University with a degree in Architectural Design, Primer has over 24 years of experience in working with contractors, architects, engineers and owners. Most recently, he served for more than six years as Director of Business Development and Marketing for Universal Engineering Sciences, having establishing their Sarasota office in 1999.

Roger Ferch, president of AISC, commented, “Expanding our efforts in Florida makes sense from a number of perspectives. For example, the state accounts for nearly 10% of the country’s construction volume by itself. By appointing Walt to lead our outreach efforts in Florida, we’ve added a seasoned and knowledgeable professional who will enable our members to work even more closely with architects, engineers, general contractors and owners around the state.”

For more information contact:

Scott Melnick
VP of Communications
(312) 670-8314
[email protected]


 

American Institute of Steel Construction
The American Institute of Steel Construction, headquartered in Chicago, is a not-for-profit technical institute and trade association established in 1921 to serve the structural steel design community and construction industry. AISC’s mission is to make structural steel the material of choice by being the leader in structural steel-related technical and market-building activities, including: specification and code development, research, education, technical assistance, quality certification, standardization, and market development. AISC has a long tradition of service to the steel construction industry of providing timely and reliable information.

One East Wacker Dr. Suite 700
Chicago IL 60601
Phone: (312) 670-2400
Fax: (312) 896-9022
www.aisc.org