NASCC: The Steel Conference
Why Should You Exhibit at NASCC: The Steel Conference?
The Steel Conference is an affordable and easy way to reach your target customer. As an exhibitor, you can count on The Steel Conference to deliver more than 5,100 industry professionals--more than any other industry event of its kind. The Steel Conference exhibit hall is your chance to personally interact with key decision-makers in the structural steel industry. When it comes to steel design and construction, these key industry players come to find out what's new, who's got it, and how it can work for them. Don't be left out! Join other top suppliers and manufacturers in reaching these key industry leaders.
APPLY NOW for the 2021 Conference in Louisville at the Kentucky International Convention Center, April 14-16, 2021.
Interested in exhibiting at The Steel Conference in Louisville, April 14-16? Fill out this form to contact Renae Gurthet and to learn more.
Monday, April 12
Exhibit Hall Load-in - BY APPOINTMENT ONLY (heavy machinery)
Tuesday, April 13
Exhibit Hall Load-in
7:00 a.m. - 5:00 p.m.
Optional Short Courses
8:00 a.m. - noon
Wednesday, April 14
Exhibit Hall Load-in
6:00 a.m. - 10:00 a.m.
Exhibit Hall Open
noon - 7:00 p.m.
Lunch and Reception in Hall
8:00 a.m. - 6:00 p.m.
Thursday, April 15
Exhibit Hall Open
9:30 a.m. - 5:30 p.m.
Coffee Break and Lunch in Hall
Conference Dinner (off-site)
7:00 p.m. - 9:00 p.m.
8:00 a.m. - 5:30 p.m.
Friday, April 16
Exhibit Hall Open
9:00 a.m. - 1:00 p.m.
Coffee Break in Hall
Exhibit Hall Tear Down
1:00 p.m. - 10:00 p.m.
8:00 a.m. - 1:30 p.m.
Registration and Housing
How to Register
The designated booth coordinator for your company will receive login credentials and instructions via email in February 2021. It is the responsibility of this individual to register all participants from the exhibiting company for The Steel Conference via our Exhibitor Management Console (EMC). For assistance, contact firstname.lastname@example.org or 800.830.5812 (International 972.349.5930).
Exhibitors are entitled to three complimentary registrations for the first 100 square feet of exhibit space, and one complimentary registration for each additional 100 square feet of exhibit space. Sponsors typically receive additional complimentary registrations (to sign up for sponsorship today, please contact Elizabeth Purdy at email@example.com). All other persons from your exhibiting company will be charged a flat discounted registration fee of $95.00 per person.
As part of our show services, we offer an exclusive registration site, called Exhibitor Management Console (EMC), that has been individualized for your company to reflect your appropriate number of complimentary registrations. If you have questions about that allocation, please contact firstname.lastname@example.org.
The complimentary exhibitor registrations and the discounted $95 exhibitor registrations include the following:
- Entrance to all functions held in the Exhibit Hall (Wednesday and Thursday lunches, Wednesday Welcome Reception, Thursday Coffee Breaks, and Friday Snack Break)
- Entrance to all technical sessions except for the Short Courses
*Conference dinner tickets are not included in exhibitor registrations
Badges and Tickets
Upon your arrival to The Steel Conference, please bring your registration confirmation, or your handheld device/mobile phone with the included barcode, to the Exhibitor Registration desk within the convention center. There you will be provided with all of your badge materials, as well as your complimentary conference bag.
- Badges will not be mailed in advance of the conference.
- Although lunch tickets are included in your complimentary registration, and the discounted $95 exhibitor rate, you MUST add the lunch tickets to your registrations to receive tickets. This is essential so that we know exactly how many lunches to provide. Lunches are not ordered and lunch tickets are not provided for you unless you add them to each registration
Housing will open February 2021.
Exhibitor Service Kit
A comprehensive Exhibitor Service Manual will be emailed to all paid exhibitors in January 2021. This manual will include information on show rules and regulations, exhibit installation and dismantling, utilities, and all appropriate forms.
PRE- AND POST-CONFERENCE LIST OF PARTICIPANTS
As a benefit to our exhibitors, a modified list of registered conference participants will be emailed to designated exhibiting personnel four weeks and two weeks prior to The Steel Conference, and approximately 30 to 45 days following the close of the conference.
Note: At the time of registration, participants are given the chance to opt-out of being included on such lists.
In recent years, a number of exhibitors have informed AISC of conference list solicitations (often fraudulent) from groups with no affiliation to The Steel Conference. We encourage you to disregard any offers for participant lists and avoid providing information to anyone outside of AISC.
Please use the materials in our Marketing Kit to help promote your participation and increase your presence so your target audience can find you before, during, and after the show.
Invite your current and potential customers to learn more about your best products and unique expertise through our exhibitor workshops at The Steel Conference! Exhibitor workshops provide an opportunity for our exhibiting companies to promote and/or sell a product and/or service to our attendees. Workshops are offered in 45-90 minute time slots that take place before and during officially scheduled conference sessions.
Exhibitor Workshop Benefits
- Meeting space for 75-100 attendees at the Georgia World Congress Center.
- Audio-visual equipment (screen, projector and laptop)
- Stage with lectern and microphone
- Listing in The Steel Conference Final Program & Mobile App
- Signage outside the workshop room
The application will be posted here once it's made available. Please contact Lisette Miller at email@example.com with any questions.
As the premier educational and networking event for the structural steel industry, The Steel Conference presents a prime opportunity for exhibitors and affiliates to hold meetings. We encourage you to take advantage of this opportunity!
Please Note: You must inform AISC of your plans, and no affiliate events can conflict with the daily schedule of The Steel Conference or the Conference Block Party on Thursday evening.
Sponsorships increase each participating company's visibility and help AISC provide participants with valuable meeting resources and essentials such as coffee breaks, registration materials, the mobile app, and much more. 2021 sponsorship opportunities will be coming soon! Contact Elizabeth Purdy at firstname.lastname@example.org or 312.532.8053 for more information.
Get people excited to visit your booth and drive them to your website before and after The Steel Conference by advertising in Modern Steel Construction magazine, the official publication of the American Institute of Steel Construction. Contact M.J. Mrvica Associates, Inc. at email@example.com or 856.768.9360 to obtain a quote for print and online opportunities.
We encourage you to increase your company's visibility by inviting your customers to attend The Steel Conference - free of charge! The "Exhibit Hall Pass" program allows you to connect with your customers and prospects by letting them know you'll be exhibiting at the show and/or conducting an Exhibitor Workshop. Invite special guests to attend and learn about your latest products and services.
Suggested ways to use the pass include linking it to a web button or our exhibitor badge (found in the Marketing Kit) and adding button/badge/url to your auto-signature, website, or promotional e-blast. You may also print the pass out and distribute hard copies to special guests, prospects, or clients. (Please note that the pass is a PDF and therefore usage cannot be tracked).
Your designated booth coordinator will be provided with an email from AISC in January to download the pass. If you have questions, please contact Lisette Miller at firstname.lastname@example.org.